Branding & Creative2023•CleanTech & Automotive•12 Weeks

Kinetic 3D Showcase & High-Velocity EV Pre-Order Blitz

"Over 12,000 Paid Test-Ride Reservations in 3 Weeks"

Launching India's most anticipated performance electric scooter with an interactive WebGL 3D configurator, adrenaline-fueled launch video, and targeted paid lead campaigns.

Paid Reservations
12,400
Verified Growth Data
Cost Per Reservation
₹142
Audited Client Metric
Launch Video Views
22M+
Audited Client Metric
Top Auto Mentions
48 Outlets
Audited Client Metric
Kinetic 3D Showcase & High-Velocity EV Pre-Order Blitz
Client Deployment
Velocita Motors
Visit Live Experience
01. The Problem Space

The Strategic Challenge

Velocita was launching an electric scooter positioned as the 'Porsche of Two-Wheelers' at a 30% price premium. With no physical showrooms yet open, they needed consumers to put down a non-refundable ₹999 booking deposit purely on digital conviction.

02. The Blueprint

The Amazing Go Solution

We brought the vehicle to life in the browser. Users could customize colors, test battery range on real GPS maps, and inspect the suspension in 3D. We launched the vehicle with a live streamed unveiling, supported by high-frequency Meta Lead Generation ads and digital auto journalist coverage.

Sprint Execution Roadmap

Phase 01

3D Asset Optimization

Compressed CAD models into lightweight WebGL assets delivering 60fps on standard smartphones.

Phase 02

Live Keynote Unveil

Broadcasted launch event to over 850,000 live viewers across YouTube and Twitter.

Phase 03

Pre-Order Sprint

Captured 12,400 paid deposits within 21 days, establishing a historic industry benchmark.

03. Core Artifacts

Key Deliverables & Systems

Tech

WebGL 3D Interactive Configurator

Browser-based vehicle builder rendering photorealistic reflections and lighting on all mobile devices.

Video

Adrenaline Launch Film

High-speed track filming showcasing instant torque and cornering agility.

Architecture

Automated Pre-Order Pipeline

Integrated payment gateway reserving vehicle chassis numbers with immediate SMS confirmation.

04. Visual Production

Campaign & Design Artifacts

Interactive Real-Time 3D Vehicle Customizer Interface
Interactive Real-Time 3D Vehicle Customizer Interface
Dynamic Battery Range and Performance Calculator
Dynamic Battery Range and Performance Calculator
Launch Keynote Cinematic Branding & Presentation Assets
Launch Keynote Cinematic Branding & Presentation Assets
Executive Endorsement
"The 3D configurator blew our customers away. Booking a bike online felt more exhilarating than visiting an actual physical dealership. Amazing Go made history with us."
RA
Rajesh Varma
VP Marketing, Velocita Motors
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